Mr. John D. Silverman | Corporate Advisor

•  40+ years of experience in strategic planning, implementation, and operations for the beverage
    sector.
•  
Former CEO of Seagram's International Division, Former Executive Vice President and Chief
    Operating Officer, Grupo Empresarial Bavaria, Strategic Advisor John Labatt’s 
(focus: merger and
    acquisitions).
•  
Responsible for reorganizing and restructuring GEB – the company grew to US$2B, annually sales
    and EBIDTA increased from US$277 M in 2000 to US$ 900M in 2005. 
GEB was sold to SAB/Miller in
    Oct 2005 for $ 7.8 billion.
•  
Vice Chairman, Board of Trustees, New York Cornell Hospital, MBA in Marketing from Cornell
​    University.

   
PHOTO COMING SOON

Mr. Chris Hoffmeister | Beverage Advisor

•  17+ years of strategic brand marketing, distribution strategy and sales leadership in the wine and
    spirits industry.
•  
Current Vice President at Select Wines and former General Manager at Mark Anthony Wine
    Merchants.
•  
Former Principal at Sierra Systems, specializing in Change Management and Business Re-
    engineering.
​•  
BAH Economics, Queen’s University, Kingston Ontario.
      

Mr. Michael Boulton, MBA | Nutraceutical Advisor

•  Former President of Truestar Health, current Senior Director – Media/IT at The Shopping Channel.
•  
Former VP of Technology at at Travelzest and Moxy Media/Tsavo Media, BA Carleton University,
    MBA from MIT.

   
   
 

Mr. Peter Scales | Operations Advisor

•  Director of CHTA (Canadian Hemp Trade Alliance) and extensive experience in the hemp industry.
•  
Government relations, regulatory compliance and public affairs, product certification, CFIA and
    FDA.
•  
Founder, Owner/Operator of ACI Foods - a 100% organic, integrated Hemp Seed processing facility.
      
   
 

Dr. Sazzad Houssain, PhDChief Scientific Advisor

•  25+ years of experience in new drug discovery, natural health product development.
•  
Author of +50 peer-reviewed papers, primarily in the pharmacology, genetics and nutritional
    sciences.
•  
Former Group Leader / Senior Scientist at Biotech. Research Institute of National Research Council
    Canada.
•  
Former Assoc. Director of Pharmacology, Xenon Pharmaceuticals Inc, (targeting pain, inflammation
    and CVD).
•  
PhD in Biology from Moscow State Academy of Veterinary Medicine & Biotechnology , post
    doctoral training in the Department of Nutritional Sciences 
and Department of Medical Genetics
    of University of British Columbia.
•  
Associate professor of pharmacology at Federal University of Minas Gerais, Brazil. Chief Scientific
    Officer and co-founder of Inmed Pharmaceuticals 
Inc, co-founder of Pramana Pharmaceuticals.
         
   
 

Mr. Mitch Curby | Creative Advisor

•  20+ years in creative vision, and product brand development for retail and functional foods.
•  
Former Creative Director and lead brand designer for Vega, Principal of Fluent Brand Design.
•  
Full-Service Brand Design - Corporate communications – focused on functional food products.
 

Dr. Victor Wong | Food Technology Advisor

•  15+ years as advanced function food formulator in the function food product sector.
•  
Principal of Innovative Products and Services specializing in beverage formulations and solubility.
•  
Former Senior Food Technologist for Dole Juices, and the Senior Scientist for National Food
​    Laboratory.

   
 

Ms. Joanne Archibald | Corporate Secretary

•  20+ years of experience in Corporate Secretarial and Investor Relations for publicly traded
    companies.
•  
MBA from the Ivey School of Business at Western University, Former Senior Vice President, at TMX
    Equicom.
•  
Member of Canadian Investor Relations Institute (CIRI) and served as Ontario provincial Secretary to
    the Board from 2006-2009 and as Treasurer from 
2010-2013, former roles at Loblaws, Nestles, etc.